PSNY x Jordan AJ12
  • Design Direction/Art Direction/Campaign
  • 2017

In connection with Jordan Brand, Public School New York launched their 2nd round of colorways for their iconic AJ12 Sneaker. Together we came together to develop a campaign based on launching each colorway in the city it was inspired by.

With a series of posters iconic locations mixed with a visual language to build excitement for the collections release date in each city.